As a seller, bad reviews are often frustrating. Not only do they make your product look bad, but they may also sway buyer decisions and impact your seller score. So, it’s understandable that you want to try finding the pesky order that resulted in a negative review.
If you’re trying to look for an order that got a bad review, your first thought might be to check the order ID. Unfortunately, you can’t find an order ID from a negative Amazon review. However, there are other ways you can track down the order and make good with the reviewer if necessary. Keep reading to find out.
What Is Amazon Order ID?
Amazon order ID is a unique tracking number that Amazon uses to track orders. Buyers can use it to locate their order, access its details, and check warranty information. Sellers use it to filter and check details of individual orders, like when they were placed, what products were included, and other essential information.
How Do I Find Amazon Order IDs As a Seller?
Follow these steps to find where your Amazon order IDs are saved as a seller:
- Access your Amazon Seller Central account.
- Go to the Orders page and enter the Manage Orders submenu.
- Inside this page, you’ll see your most recent orders. Use the search bar to look for specific orders if you don’t find the orders you need displayed.
- Go to the individual order page and check the Order Details section, which will display your order ID. Amazon order IDs are in the form of a long number string broken up by hyphens, like “123-1234567-1234567.”
The Connection Between Amazon Reviews and Sales Performance
Amazon reviews can affect your sales performance, that much you probably already know. How do reviews affect sales performance, though?
First, let’s talk about visibility. While Amazon’s algorithm is kept under wraps, what most people know is that the better reviews a product has, the higher it’ll rank on the search page, making it more visible to potential buyers. Amazon’s ability to filter by average customer review scores also affects visibility because the higher your product’s average review score, the more often it’ll show up on these filters.
And second, reviews also impact conversion. Good reviews are social proof that people like your products, and an undecided potential buyer who sees glowing reviews on a product might decide to buy something after seeing good reviews.
Can You Locate Order IDs From Negative Amazon Reviews?
No, you can’t locate an Amazon order ID solely from a negative review. This is likely by design to protect the reviewer from sellers who may try to influence them into changing their review. You can only see the customer’s order ID if they leave seller feedback.
While you can’t directly find an order ID through a bad review, there’s a possible long way around. The review may contain the customer’s name, and you can trawl through your recent orders to find that name and contact them through your list of orders. However, this isn’t a surefire way since the reviewer’s name and buyer’s name don’t necessarily need to match. Another potential complication is that if you have a lot of orders in the same time frame, tracking down that specific reviewer’s order is much more difficult.
An Alternative Way to Respond to Bad Amazon Reviews
Now that tracking down bad reviewers through their order ID isn’t viable, you may be trying to find other ways to respond to bad Amazon reviews. That’s where review comments come in. Instead of spending all that time and effort looking for the customer, you can simply click on the Comment button and reply to the review.
That said, it’s important to know what to write when responding to a bad review. Here are some best practices to handle negative reviews:
- Respond quickly: Negative reviews are bad, but ignoring negative reviews is even worse. Monitor your reviews regularly and respond to bad reviews promptly so the reviewer knows they’re not being ignored.
- Be polite: Even if the bad review is spouting complete nonsense, make sure your reply is polite and level-headed, including an apology if necessary. A seller going off on a customer is a bad look, even if they’re in the right.
- Offer solutions: Apologies and explanations of why a bad thing happened can only go so far. If the situation is within your control, offer solutions that can fix the bad reviewer’s problem. If it isn’t, sometimes it’s a good idea to bite the bullet and offer a future purchase discount or a refund to save face. Be sure to offer discounts, refunds, and similar perks in private so others don’t take advantage of your generosity.
- Write personalized responses: Avoid boilerplate, templated responses. They make your company look uncaring and uncommitted to solving the issue. Write unique responses to solve the problems of each bad reviewer so they know you’re listening.
- Provide customer service contacts: You don’t need to hash everything out in the open. Ask the reviewer to take things into private conversations through email, DMs, or phone calls. This way, you can solve the issue without prying eyes.
Can You Remove Negative Reviews on Amazon?
You can remove negative reviews on Amazon, but only if they’re clearly violating Amazon policies. To do this, click on the Report Abuse button on the relevant review to flag it to Amazon. Contacting Amazon seller support and explaining why the review is abusive may also boost your odds of getting that review removed.
Conclusion
You can’t use Amazon’s order ID to track down the person who left a bad review for your products. The restriction is most likely put in place so sellers can’t influence the reviewers directly by bribing them or providing incentives that are prohibited by Amazon regulations. However, you can still reply to bad reviews and try to make good with the reviewer by asking to continue the conversation in private and offer a solution.
While you can come to an agreement with someone who left a bad review on your products, you can’t negotiate with abusive reviewers. These fake reviews make your store look bad and drag your seller score down, reducing your customers’ faith in you.
If you’re having problems with abusive reviews, Tracefuse is here to remove them and protect your brand reputation. With our advanced AI-based detecting tools and automatic reporting flow, you can sit back while we clear out those pesky reviews from your store pages. Contact us today to book a demo and see our service in action!
