How Do I Link My Goodreads Reviews To My Amazon Book Pages?

Updated on February 23, 2026
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Written by Shane Barker

Amazon Review Expert & Founder of TraceFuse.ai

An illustration of a person sitting on stacked books with a laptop, a person holding a magnifying glass, and review stars. Text reads: How do I link my Goodreads reviews to my Amazon book pages?.

If you’re an Amazon seller (especially an indie author or publisher), chances are you’re using Goodreads to build buzz and connect with readers. But wouldn’t it be great if those glowing Goodreads reviews could work double-duty and show up on your Amazon book pages too?

Good news: they can in a way, but you need to take some things into consideration. Read on to learn everything you need to know about how Goodreads and Amazon are connected, how to make the most of your Goodreads reviews, and how to (indirectly) get them to support your Amazon sales.

First Things First: Amazon Owns Goodreads

Before we go further, here’s something important: Amazon bought Goodreads back in 2013. That’s why you sometimes see Goodreads ratings and reviews pop up on Kindle devices or in the Kindle app.

However, despite the shared ownership, Goodreads and Amazon still operate mostly as separate ecosystems, especially when it comes to product pages. This means your Goodreads reviews don’t automatically appear on your Amazon book listings alongside your book reviews there. Fortunately, there are a few strategies that savvy authors can use to bridge that gap.

Can You Directly Link Goodreads Reviews to Amazon Product Pages?

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Show Goodreads Reviews to Amazon Shoppers

The short answer? Not automatically. There’s no magic button that links your Goodreads reviews to show up right on your Amazon product listing under the “Customer Reviews” section. Amazon only displays reviews that are left directly on Amazon by verified or unverified buyers. But that doesn’t mean all hope is lost.

You may not be able to sync reviews, but there are a few smart and legitimate ways to make your Goodreads reviews visible to Amazon shoppers. Let’s look at how.

How To Make Your Goodreads Reviews Visible To Amazon Shoppers

1. Use Goodreads Reviews in Your Editorial Review Section

One of the best ways to highlight your Goodreads praise on Amazon is by adding it to the Editorial Reviews section of your book’s product page. The editorial review section is a special section on your book’s Amazon listing (mostly for Kindle and print books) where you can include blurbs, press mentions, endorsements and Goodreads reviews. Here’s how to do it:

  1. Log into Amazon Author Central: Go to https://author.amazon.com and sign in. If you’re not signed up, you’ll need to create an Author Central account.
  2. Claim Your Book: Under the “Books” tab, make sure your book is listed. If it’s not, search for it and claim it.
  3. Go to Your Book’s Page in Author Central: Click on the book title, and you’ll be taken to a customization screen.
  4. Add Editorial Reviews: Scroll down to “Editorial Reviews” and click “Add”. Now paste in your Goodreads reviews (the best ones, of course!) and format them as needed.
  5. Credit the Source: Always include the reviewer’s name or handle (as it appears on Goodreads) and mention that it’s from Goodreads. For example: “An unforgettable debut full of emotional depth and realistic, sympathetic characters.” — Fred R., Goodreads Reviewer
  6. Save and Submit: Once submitted, it may take a few days to reflect on your live product page.

2. Embed Goodreads Widgets on Your Author Website or Book Landing Page

This won’t show up directly on Amazon, but it’s a great way to build credibility and drive Amazon sales. A Goodreads widget is a small embeddable tool that displays your book’s average rating, number of reviews, or even selected quotes from reviews, and you can place it on your personal website, blog, or sales funnel. Here’s how you can get a Goodreads widget:

  1. Visit your book’s page on Goodreads.
  2. Look for the “Embed” or “Share” icon (sometimes under the “More” dropdown).
  3. Copy the provided HTML code.
  4. Paste it into your website’s HTML or drag it into a widget block (if using WordPress, Wix, etc.).

Then, you can include a strong call-to-action button like “Buy on Amazon” nearby, making it a seamless experience from Goodreads proof to Amazon checkout.

3. Ask Reviewers to Cross-Post on Amazon

Sometimes all you have to do is ask. If someone left a glowing book review on Goodreads, there’s a good chance they’d be happy to copy it and paste it on Amazon. Here’s how to do it in a respectful, straightforward way:

  • Message Them Directly on Goodreads: Keep it short and sincere, like: “Hi [Name], I really appreciated your thoughtful review of [Book Title]! If you’d be willing to post the same review on Amazon, it would mean a lot. Here’s the link to the page: [Amazon link] — thank you!”
  • Include the Amazon Review Link: Make it easy. Link straight to the “Write a Review” button when possible.
  • Don’t Be Pushy or Spammy: You’re asking for a favor, not demanding anything. Keep the tone warm and appreciative.

4. Include Goodreads Quotes in Your Book’s Description (Carefully)

If you’re publishing through KDP, you have some control over the product description. You could include a short, standout Goodreads quote as part of your description.

Example: A gripping page-turner! “I couldn’t put this down. A perfect mix of suspense and heart.” — Jenna T., Goodreads Reviewer

Make sure you don’t overdo it; one to two quotes max is sufficient. Keep the formatting clean and avoid fake names or made-up reviews, as Amazon checks for authenticity.

5. Use Goodreads Ratings as Social Proof in Ads or Marketing

Even though Goodreads reviews don’t show on Amazon listings by default, they’re great for building trust in other places:

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Use Goodreads Ratings for Marketing
  • Amazon A+ Content (if available to you)
  • Facebook or Instagram ads
  • Email newsletters
  • Back cover blurbs

The key is always the same: use real quotes, give credit, and always get permission if quoting directly from a reviewer.

A Word on Amazon’s Book Review Policies

Amazon is strict when it comes to reviews. Don’t try to game the system by copying and pasting a bunch of Goodreads reviews into the Amazon customer review section yourself. That can get your book flagged or worse. Instead, stick to these above-board ways of showcasing Goodreads love around your Amazon listings. It’s all about making the most of what each platform offers.

Conclusion

While you can’t directly import Goodreads reviews into Amazon’s customer review section, you can absolutely use them to strengthen your Amazon presence. Think of Goodreads as your book’s fan club and Amazon as the store. With a little creativity and cross-platform thinking, you can let your Goodreads success shine through and help drive more sales on Amazon.

Putting the spotlight on your good verified reviews is one thing, but if you’ve noticed a sudden pile of negative reviews for your book, you may be the target of review manipulation. Tracefuse can give you a hand, starting with scanning for non-compliant negative reviews, reporting them, and following up with Amazon so you can focus on your writing. Try Tracefuse’s services and see for yourself how we can clean up your review profile!