Black Label Advisor

Elevating Brand Presence Through Personalized Coaching

Black Label Advisor empowers 7+ figure Amazon sellers seeking to elevate their brand presence and maximize their potential in the Amazon marketplace through personalized, one-on-one coaching. 

John Elder leads Black Label Advisor. He is a 10-year Amazon veteran who grew his private label brands from scratch and achieved over $10 million in sales in under five years. Through Black Label Advisor, he shares a wealth of information with his 500+ consulting clients to hit their revenue goals and avoid the struggles and challenges in their Amazon journey. 

As an industry expert, John was featured numerous times by top media outlets, including Forbes, CNN, and Business Insider, to name a few.

Aside from the coaching program that guides sellers in various aspects of Amazon business development, Black Label Advisor also provides 7-figure exit plan consulting for Amazon brands ready to sell their business.

Black Label Advisor also publishes a weekly newsletter — Amazon Insiders — to over 18,000 Amazon seller subscribers, sharing valuable insights and hacks to dominate their marketplace presence. Amazon Insider is the fastest-growing Amazon-focused newsletter in America.