Charly Agency

Strategy-First Digital Design for High-Performing Brands

Charly Agency is a strategy-first digital studio specializing in web design, branding, and conversion rate optimization.
Founded in 2017 and led by CEO Santiago Luna, Charly helps B2B, consumer, and ecommerce brands build high-performing digital experiences that drive real business results.

Headquartered in San Francisco with a secondary office in Barcelona, the senior team of strategists, designers, and developers brings nearly a decade of experience across DTC brands, nonprofits, and B2B SaaS.

Charly’s services include:

• Web Design & Development is the core of Charly’s work, delivering custom Shopify, WordPress, and Webflow builds designed for real conversion and long-term growth.
• Branding & Visual Identity covers full brand systems, logos, typography, and design languages for growing DTC brands and mission-driven organizations, built to scale consistently across every surface.
• Conversion Rate Optimization focuses on product pages, cart, and checkout to unlock hidden revenue for scaling ecommerce brands, moving numbers without full rebuilds.
• Amazon Design covers Amazon brand store design, PDP graphics, and A+ content for premium DTC brands looking to elevate their marketplace presence.

Charly’s clients include CrossFit, Cipriani, Doctors for America, Playper, Gr8nola, and Habthera. The team holds a 4.9 of 5 average rating across Clutch, Google, and Contra from 60+ verified reviews.