A middle-aged man with short brown hair and blue eyes smiles at the camera while sitting in a car. He is wearing a dark shirt, and there is a parked car and a building visible in the background.
Eric Warren CEO – Red Earth Commerce

TraceFuse helped us raise our Amazon rating from 4.0 to 4.5 stars

TraceFuse helped us raise our Amazon rating from 4.0 to 4.5 stars, boosting our conversions and sales dramatically.”

Hi. My name is Eric Warren, and I’m with Red Earth Commerce, Tulsa, Oklahoma based ecommerce company selling on Amazon in the US, UK, and Germany.

And I brought TraceFuse in about a year ago, a little less than a year ago, to help me start removing negative reviews. I had a serious issue when I acquired my business where, due to some mistakes the previous owner made, we were losing, sales as a result of poor quality and had to fix that problem. It took quite a while to get that unwound and then fix the problem. Once we did, we had TraceFuse work on removing negative reviews while we continued to request reviews from, customers who gave us positive reviews. The net result of all that is that by, July of two thousand twenty five, we finally got our star rating on Amazon back up from four point o to four point five, and that’s increased conversion rate and sales dramatically. So we’re quite happy with the work that TraceFuse did, and we would recommend any, Amazon sellers, to use them for similar types of projects. Thanks.

Thanks to TraceFuse, we turned around our Amazon reputation and saw a major lift in sales.

Eric Warren shares that when he acquired Red Earth Commerce, the business was struggling with negative reviews and poor quality issues inherited from the previous owner. After fixing product quality, he brought in TraceFuse to help remove negative reviews and encourage positive ones. Over the following months, their Amazon star rating improved from 4.0 to 4.5 by July 2025, leading to a significant increase in conversions and sales. Eric expresses strong satisfaction with TraceFuse’s work and recommends them to other Amazon sellers for similar reputation management projects.

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